Analysis of the Narrative of Depression Content on the Instagram Account @Insightme.Id

Alice Agraha; Muhamad  Isnaini; Lasmery Rosentauly Maissalinya  Girsang

doi:10.59888/ajosh.v3i10.595

Authors

Alice Agraha Universitas Bunda Mulia, Indonesia
Muhamad Isnaini Universitas Bunda Mulia, Indonesia
Lasmery Rosentauly Maissalinya Girsang Universitas Bunda Mulia, Indonesia

DOI:

https://doi.org/10.59888/ajosh.v3i10.595

Keywords:

Narrative analysis, Persuasive Communication, Posted on Instagram

Abstract

Instagram is a social media that plays a role in providing the latest information through content. Through content about depression that is uploaded on the Instagram account @insightme.id periodically, it can help to provide psychoeducation and understanding related to the importance of mental health awareness, especially regarding depressive disorders. The purpose of this study was to conduct a narrative analysis on content that discusses depressive disorders on the Instagram account @insightme.id. This study is a research with a descriptive qualitative approach using a content analysis method that focuses only on depressive content on the Instagram account @insightme.id with a period of time that has been determined by the researcher. Based on the results of the research, regarding the narrative of depression content on the Instagram account @insightme.id it was found that overall the depression content uploaded has used an effective and appropriate narrative to provide information and play a role in building awareness about depression disorder, especially to the followers of the Instagram account @insightme.id by creating content that has a narrative of empathy and a sense of involvement and support for @insightme Instagram followers. id.

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