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Asian Journal of Social and Humanities
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  • The Mediating Role of Trust in E-commerce Purchase Intention: Evidence from Lazada Users in Jakarta

    Selvi Kurumbatu
    2941-2962
    2024-08-29
    DOI: 10.59888/ajosh.v2i12.410
  • The Effect of Brand Image and Nutrition Label on The Purchase Intention of Lawson's Ready-To-Eat Minimarket Products Mediated By Price

    Ripki Arlansah , Kurnadi Gularso
    2923-2940
    2024-08-29
    DOI: 10.59888/ajosh.v2i12.402
  • The Influence of Brand Collaboration and Price Image On Purchase Intention Mediated By Design (An Empirical Study of The Passion Jewelry Consumers In Jakarta)

    Adella Puspa Amiata , Liem Bambang Sugiyanto
    2870-2887
    2024-08-29
    DOI: 10.59888/ajosh.v2i12.397
  • The Influence of Price Perception and Customer Experience on Purchase Intention Mediated by Customer Satisfaction (Empirical Study: Haidilao Restaurant Consumers in Jakarta)

    Chelsea Chelsea , Liem Bambang Sugiyanto
    1569-1578
    2024-04-30
    DOI: 10.59888/ajosh.v2i7.292
  • The Effect of Content Marketing on Purchase Intention Mediated by E-Wom (Empirical Study: Ice Cream Consumers on Klik Indomaret)

    Jackson Jackson , Andreas Andreas
    1508-1522
    2024-04-26
    DOI: 10.59888/ajosh.v2i7.287
  • Integration of the Information Adoption Model and Theory of Planned Behavior in Predicting the Intention to Register for BPJS Ketenagakerjaan in the Non-Wage Earner Segment (BPU)

    Dewi Maharani , Ujang Sumarwan , Sufrin Sufrin
    2710-2729
    2026-03-20
    DOI: 10.59888/ajosh.v4i6.690
  • Sugar-Related Claims, Perceived Healthfulness, and Brand Trust: Predicting Ready-to-Drink Tea Purchase

    Jevica Jevica , Christian Haposan Pangaribuan
    2903-2922
    2024-08-29
    DOI: 10.59888/ajosh.v2i12.403
  • Investigating The Impact of Cause Related Marketing on Consumer Attitude and Purchase Intention

    Galuh Mira Saktiana , Adhi Prakosa
    1112-1119
    2023-09-25
    DOI: 10.59888/ajosh.v1i12.124
1 - 8 of 8 items

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