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• The Influence of Digital Marketing and Consumer Behavior on Consumer Product Purchases Among Older Consumers: A Systematic Review and Meta Analytic Evidence Synthesis

  Sri Yulianti , Ignatius Erik Sapta Yanuar , Sakti Brata Ismaya

  4706-4716

  2026-07-19

  DOI: 10.59888/ajosh.v4i10.757

• The Influence of Brand Collaboration and Price Image On Purchase Intention Mediated By Design (An Empirical Study of The Passion Jewelry Consumers In Jakarta)

  Adella Puspa Amiata , Liem Bambang Sugiyanto

  2870-2887

  2024-08-29

  DOI: 10.59888/ajosh.v2i12.397

• The Effect of Content Marketing on Purchase Intention Mediated by E-Wom (Empirical Study: Ice Cream Consumers on Klik Indomaret)

  Jackson Jackson , Andreas Andreas

  1508-1522

  2024-04-26

  DOI: 10.59888/ajosh.v2i7.287

• Communication Between Baristas and Coffee By Meraki Consumers

  Shalma Calista Zahra , Desak Nyoman Intan , Farida Nurfalah , Aghnia Dian Lestari

  406-416

  2024-11-23

  DOI: 10.59888/ajosh.v3i2.390

• Thrifting: Consumer Perceptions and Decisions

  Nevlin Angelica , Fira Hasanah , Siti Khumayah , Dedet Erawati

  1810-1822

  2025-07-17

  DOI: 10.59888/ajosh.v3i10.587

• Word of Mouth Strategy on Emina Skincare Products

  Dinda Fadila Yuniar , Ayu Wandira , Nisfa Fathira Nugraha , Dedet Erawati

  1678-1686

  2025-06-29

  DOI: 10.59888/ajosh.v3i9.581

• The Influence of Service Quality and Price Perception on Customer Satisfaction in the Shopee Marketplace Mediated by Customer Reviews (Empirical Study: Shopee Consumers in Jakarta)

  Velisia Ananda Harto , Liem Bambang Sugiyanto

  1101-1117

  2025-02-25

  DOI: 10.59888/ajosh.v3i5.510

• Analysis of the implementation of business ethics and strategic management in companies in Indonesia

  Vika Fransisca , Siti Ainul Kholipah

  1334-1340

  2024-03-20

  DOI: 10.59888/ajosh.v2i6.269

• The Influence of Brand Experience and Perception Quality on Brand Loyalty Mediated by Brand Trust (Empirical Study: Mixue Consumers in Jakarta)

  Gabriela Angeline

  649-664

  2023-12-22

  DOI: 10.59888/ajosh.v2i03.150

• Legal Efforts in Handling Consumer Disputes at the Consumer Dispute Settlement Body (BPSK) in Indonesia

  M. Sunandar Yuwono , Ade Saptomo

  602-612

  2024-12-20

  DOI: 10.59888/ajosh.v3i3.469

• Competitive Strategy Analysis and Formulation of Selected Strategy Alternatives Through the Blue Ocean Strategy Approach at PT XYZ

  Heni Martanti , Ratri Wahyuningtyas

  3045-3064

  2024-09-17

  DOI: 10.59888/ajosh.v2i12.423

• The Mediating Role of Trust in E-commerce Purchase Intention: Evidence from Lazada Users in Jakarta

  Selvi Kurumbatu

  2941-2962

  2024-08-29

  DOI: 10.59888/ajosh.v2i12.410

• Social Media Influence on Millennials’ Purchase Intentions for H&M Fashion Items During Covid-19

  Thio Erika Stephanie , Alif Ikrami Bin Mutti

  1728-1741

  2025-06-06

  DOI: 10.59888/ajosh.v3i8.560

• The Influence of Celebrity Endorser, Price, and Social Media on Purchase Decisions Mediated by Brand Image (Empirical Study: Shopee Consumers in Jakarta)

  Yenni , Liem Bambang Sugiyanto

  124-145

  2023-10-25

  DOI: 10.59888/ajosh.v2i1.143

• The Influence of Price Perception and Customer Satisfaction on The Performance of Pertamina Gas Stations Mediated By Service Quality (Empirical Study: Pertamina Gas Station Consumers In Jakarta)

  Le Nie , Liem Bambang Sugiyanto

  1329-1345

  2025-04-08

  DOI: 10.59888/ajosh.v3i6.542

• Investigating The Impact of Cause Related Marketing on Consumer Attitude and Purchase Intention

  Galuh Mira Saktiana , Adhi Prakosa

  1112-1119

  2023-09-25

  DOI: 10.59888/ajosh.v1i12.124

• Legal Protection of Consumer Personal Data In Online Loan Transactions

  Redi Rahadian Bagaskara

  1579-1586

  2024-05-02

  DOI: 10.59888/ajosh.v2i7.295

• The Influence of Football Player Endorsement on Company Credibility, Ad Credibility, and Brand Credibility at East Hooligan Apparel Store

  Thomi Yasri Setiawan , Raden Roro Ratna Rostika

  1120-1138

  2023-09-25

  DOI: 10.59888/ajosh.v1i12.129

• The Influence of Price Perception and Customer Experience on Purchase Intention Mediated by Customer Satisfaction (Empirical Study: Haidilao Restaurant Consumers in Jakarta)

  Chelsea Chelsea , Liem Bambang Sugiyanto

  1569-1578

  2024-04-30

  DOI: 10.59888/ajosh.v2i7.292

• The Effect of Social Media Marketing on Hedonic Shopping Value Through Online Impulsive Buying of Fashion Products (Research On Generation Z In Bandung)

  Febrian Eko Saputra , Akbar Riskal Amani

  941-948

  2023-08-20

  DOI: 10.59888/ajosh.v1i11.89

• Problems of Air Transportation Tariff Regulation from The Perspective of Legal Certainty and Social Justice in Indonesia in The Inconsistency between Regulatory Norms and The Dynamics of The Aviation Industry

  Enny Kristiani , Faisal Santiago , Binsar Jon Vic S.

  4594-4604

  2026-07-08

  DOI: 10.59888/ajosh.v4i10.735